the yoga direction

In a market dominated by Lulus, a newcomer in the yoga game who wanted to be about more than poses and clothing needed a name, a brand and a logo. Christine Perez Gray founded this yoga newbie wanting to help people find not just their breath but their direction. Clarity of mind and vision, stillness and healing, perspective and peace, whether in downward dog or at work.

Of course there are buttery, perfect-fit leggings for every shape and size, but The Yoga Direction is more about following your North Star and helping you point your arrow toward the path you always wanted. With wellness retreats, spiritual coaching and a whole healing arts collective, you can find your center—and your direction.

 
 
 
 
 

Team

Sydney Voss-Kernan, Creative Director | Logo Design & Branding

Nicolina Ruiz, Website Development & Design

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